Positioning, "Positioning" View on Open Library

Positioning, "Positioning"

No reviews yet
First published: 1972
Subjects
Advertising -- Psychological aspects.

Reviews

Log in or sign up to write a review.

No reviews yet. Be the first!

You Might Also Like

More in Advertising -- Psych...
The hidden persuaders

The hidden persuaders

Vance Packard
Psychology of Advertising

Psychology of Advertising

Bob M. Fennis
Social communication in advertising

Social communication in advertising

William Leiss
Subliminal Seduction

Subliminal Seduction

Wilson Bryan Key
Gender advertisements

Gender advertisements

Erving Goffman
Advertising and the mind of the consumer

Advertising and the mind of the consumer

Max Sutherland