Competitive advantage View on Open Library

Competitive advantage

by Michael E. Porter

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First published: 1985 2 languages ISBN: 0684841460
Description
The author shows executives how to evaluate their company's own competitive position and take action to create a sustained competitive advantage.
Subjects
Industrial management Competition Competitions Marketing Concurrentie Strategisch management Gestion d'entreprise Concurrence Wettbewerbsvorteil Hd41 .p668 1985

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