Intercultural communication for business
by James S. O'Rourke , Elizabeth A. Tuleja
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First published: 2004
1 language
ISBN: 9781457533624
Description
"This text examines the basis for culture, reviewing the work of social scientists, cultural anthropologists, and global managers on this emerging topic. Definitions of culture, issues of cultural change and how cultures adapt are included, along with practical examples, case studies, and illustrations of how cultural issues are managed both domestically and internationally"--Page [xi].
![[Papers presented at the 20th Annual Conference of the Ontario Educational Research Council, Toronto, Ontario, December 1-2, 1978]](/assets/img/no-cover.svg)
