Display Advertising with Real-Time Bidding (RTB) and Behavioural Targeting View on Open Library

Display Advertising with Real-Time Bidding (RTB) and Behavioural Targeting

by Jun Wang , Zhang Weinan , Shuai Yuan , Welnan Zhang

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First published: 2017 1 language ISBN: 9781680833119
Subjects
Real-time data processing Advertising, data processing

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