by Association of National Advertisers
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Newspaper unit rate "norm" charts
Practical guides and modern practices fo...
A.N.A. member practices and views on adv...
Management of the new product function
Organization and operation of the advert...
Current company practices in the use of ...
Auditing theory and practice
Morality and health
European advertising strategies
Guardian of the forest
FTC advisory opinion on joint ads
Die Nutzung kooperativer Werbung zur Ste...