Digital Deals

by George T. Geis

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First published: 2001 1 language ISBN: 9780071374972
Description
"Digital Deals explains and analyzes the "growth through partnering" success of companies like Cisco, AOL, Microsoft and others. Combining case studies from the files of these digital leaders with techniques for structure and implementation, Digital Deals reveals the secrets organizations need to know before investing or partnering with other businesses - and identifies the steps required to make those partnerships successful.".

"In this fast-moving age of global integration, businesses need more information and resources to gain and maintain their competitive advantage. Digital Deals will take you through the 21st century deal process from pre-deal needs analysis to assure post-deal satisfaction."--BOOK JACKET.

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