Consumer characteristics and "deal" purchasing

View on Open Library

Consumer characteristics and "deal" purchasing

by David Bruce Montgomery

No reviews yet

First published: 1970 1 language

Subjects

Advertising Consumers Dentifrices Motivation research (Marketing)

Reviews

Log in or sign up to write a review.

No reviews yet. Be the first!

More by David Bruce Montgomery

Introduction to management science and marketing

Introduction to management science and m...

Stochastic models of consumer choice behavior

Stochastic models of consumer choice beh...

Computer applications in marketing research

Computer applications in marketing resea...

Individual differences in response to consumer promotions

Individual differences in response to co...

New product distribution

New product distribution

Modeling marketing phenomena

Modeling marketing phenomena

You Might Also Like

More in Advertising

This Side of Paradise

This Side of Paradise

F. Scott Fitzgerald

Children of the Frost

Children of the Frost

Jack London

The Tragedy of Pudd'nhead Wilson

The Tragedy of Pudd'nhead Wilson

Mark Twain

The complete works of Robert Browning Volume XVI

The complete works of Robert Browning Vo...

Robert Browning

Loving

Danielle Steel

The Little Lady of the Big House

The Little Lady of the Big House

Jack London