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Found 5 results for "Arvind Sahay"

Brands and the Brain
Brands and the Brain

by Arvind Sahay

2022 1 ed.
Weighted-additive versus reference-dependent models of bundle evaluation
Weighted-additive versus reference-dependent models of bundl...

by Arvind Sahay

2014 1 ed.
Bundling (Marketing) Delivered pricing
Role of culture in celebrity endorsement
Role of culture in celebrity endorsement

by Abhishek

2013 1 ed.
Advertising Brand name products
Marketing cooperation among rivals
Marketing cooperation among rivals

by Hubert Gatignon

1998 1 ed.
Simultaneous evaluation of pro-self and prosocial bonus schemes
Simultaneous evaluation of pro-self and prosocial bonus sche...

by Sumitava Mukherjee

2014 1 ed.
Bonuses (Employee fringe ... Well-being