The Wealth of Nations

by Adam Smith

The greatest improvement in the productive powers of labour, and the greater part of the skill, dexterity, and judgment ...

Media Industry in Europe

by Institute of Media Economics

Start with why

by Simon Sinek

Digital Value Migration in Media ICT and Cultural Industries

by Zvezdan Vukanović, Mike Friedrichsen

Business @ the speed of thought

by Bill Gates, Collins Hemingway

I have a simple but strong belief.

Political Economy of Media Industries

by Randy Nichols, Gabriela Martinez

Deconvergence Of Global Media Industries

by Dal Yong

From Corporate to Social Media

by Marisol Sandoval

Hollywood Economics

by Arthur S. De Vany

Advertising Media Planning

by Larry D. Kelley, Larry D. Kelley

Media Telecommunications And Business Strategy

by Richard A. Gershon

Making Media Work

by Derek Johnson, Derek Kompare

Media now

by Joseph D. Straubhaar, Joseph Straubhaar

The screenplay business

by Peter Bloore

Music Business Careers

by Cheryl Slay Carr

Media management

by George Sylvie, LeBlanc, Jan Wicks

Audio-Visual Industries and Diversity

by Luis A. Albornoz, Ma. Trinidad García Leiva

The communications industries in the era of convergence

by Catherine Mulligan

The business of media

by David Croteau, David R. Croteau

This book is an introduction to the business of media.

Media Debates

by Everette E. Dennis, John C. Merrill