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417 books found

Strategic writing
Strategic writing

by Marsh, Charles, Charles Marsh

2004 16 ed.
Creative strategy in advertising
Creative strategy in advertising

by A. Jerome Jewler, Bonnie L. Drewniany

1981 12 ed.
Hey, Whipple, squeeze this
Hey, Whipple, squeeze this

by Luke Sullivan

2008 11 ed.
Copywriting for the Electronic Media
Copywriting for the Electronic Media

by Milan D. Meeske

1987 10 ed.
Content is king
Content is king

by David Mill

2005 9 ed.
Advertising copywriting
Advertising copywriting

by Philip Ward Burton

1949 9 ed.
How to write a good advertisement
How to write a good advertisement

by Victor O. Schwab

1942 8 ed.
Making type work
Making type work

by Benjamin Sherbow

1916 8 ed.
Strategic Writing
Strategic Writing

by Marsh, Charles

2015 7 ed.
Persuasive copywriting
Persuasive copywriting

by Andy Maslen

2015 7 ed.
Making ads pay
Making ads pay

by John Caples

1957 7 ed.
Breakthrough advertising
Breakthrough advertising

by Eugene M. Schwartz, Eugene Schwartz

1966 7 ed.
Gabay's Copywriting Compendium
Gabay's Copywriting Compendium

by Jonathan Gabay

2005 6 ed.
Gabay's Copywriters' Compendium
Gabay's Copywriters' Compendium

by Jonathan Gabay

2006 6 ed.
Fundamentals of copy & layout
Fundamentals of copy & layout

by Albert C. Book

1984 6 ed.
Industrial Advertising Copy (RLE Marketing)
Industrial Advertising Copy (RLE Marketing)

by R. Bigelow Lockwood

2014 6 ed.
Hey, Whipple, squeeze this
Hey, Whipple, squeeze this

by Luke Sullivan

1998 6 ed.
Win with Lynne
Win with Lynne

by Lynne Suzanne

1993 6 ed.
Advertising, subjectivity, and the nineteenth-century novel
Advertising, subjectivity, and the nineteenth-century novel

by Sara Thornton

2008 5 ed.
The Advertising Concept Book
The Advertising Concept Book

by Pete Barry

2001 5 ed.