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Customer Loyalty

202 books found

Loyalty Management
Loyalty Management

by Cristina Ziliani, Marco Ieva

2019 9 ed.
Creating a Sustainable Brand
Creating a Sustainable Brand

by Henk Campher

2014 8 ed.
Capturing customer equity
Capturing customer equity

by David Bejou, Gopalkrishnan R. Iyer

2006 6 ed.
Willie's Way
Willie's Way

by Phillip Van Hooser

2005 6 ed.
Customer Culture
Customer Culture

by Michael D. Basch

2002 6 ed.
Overpromise and overdeliver
Overpromise and overdeliver

by Rick Barrera

2004 5 ed.
The cult of the customer
The cult of the customer

by Shep Hyken

2009 5 ed.
Customer Loyalty and Supply Chain Management
Customer Loyalty and Supply Chain Management

by Ivan Russo, Ilenia Confente

2017 5 ed.
Brand Hate
Brand Hate

by S. Umit Kucuk

2016 5 ed.
Take their breath away
Take their breath away

by Chip R. Bell

2009 5 ed.
Brand advocates
Brand advocates

by Rob Fuggetta

2012 5 ed.
Indispensable
Indispensable

by Joe Calloway

2005 5 ed.
Predicting Market Success
Predicting Market Success

by Robert Passikoff

2006 4 ed.
Delivering Fantastic Customer Experience
Delivering Fantastic Customer Experience

by Daniel Lafrenière

2019 4 ed.
Managing customer value
Managing customer value

by Dilip Soman

2010 4 ed.
Brand Psychology
Brand Psychology

by Jonathan Gabay

2015 4 ed.
The wallet allocation rule
The wallet allocation rule

by Timothy L. Keiningham

2015 4 ed.
Igniting customer connections
Igniting customer connections

by Andrew Frawley

2014 4 ed.