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Marketing Relationnel

70 books found

Relationship marketing
Relationship marketing

by Martin Christopher, Adrian Payne

1999 15 ed.
Experiential Marketing
Experiential Marketing

by Wided Batat

2019 11 ed.
Total relationship marketing
Total relationship marketing

by Evert Gummesson

2008 11 ed.
Internal marketing
Internal marketing

by Pervaiz K. Ahmed

2002 10 ed.
Marketing the Sports Organisation
Marketing the Sports Organisation

by Alain Ferrand

2008 8 ed.
Handbook of CRM
Handbook of CRM

by Adrian Payne

2006 8 ed.
Relationship Marketing in Sports
Relationship Marketing in Sports

by Andre Buhler, Gerd Nufer

2009 8 ed.
Managing Buyer-Supplier Relations
Managing Buyer-Supplier Relations

by Rajesh Nellore

2001 7 ed.
Total Loyalty Marketing
Total Loyalty Marketing

by Anne M. Schüller

2007 7 ed.
Building customer-brand relationships
Building customer-brand relationships

by Don E. Schultz

2009 7 ed.
Consumer-brand relationships
Consumer-brand relationships

by Marc Fetscherin

2012 7 ed.
Relationship Marketing in the Digital Age
Relationship Marketing in the Digital Age

by Robert Palmatier, Lena Steinhoff

2019 6 ed.
Capturing customer equity
Capturing customer equity

by David Bejou, Gopalkrishnan R. Iyer

2006 6 ed.
Future of Relationship Marketing
Future of Relationship Marketing

by David Bejou, Adrian Palmer

2006 6 ed.
Transforming Relationship Marketing
Transforming Relationship Marketing

by Vanessa Ratten, Park Thaichon

2020 6 ed.
Healthcare relationship marketing
Healthcare relationship marketing

by Ira J. Haimowitz

2010 6 ed.
We Are All Weird
We Are All Weird

by Seth Godin

2011 4 ed.
Proactive Selling
Proactive Selling

by William Skip Miller

2003 4 ed.
Permission Marketing
Permission Marketing

by Seth Godin

1999 4 ed.
Advertising Management in a Digital Environment
Advertising Management in a Digital Environment

by Larry D. Kelley, Kim Bartel Sheehan

2021 3 ed.