The 22 immutable laws of branding View on Open Library

The 22 immutable laws of branding

by Al Ries

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First published: 1998 1 language ISBN: 0887309372
Description
This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding
Subjects
Management Internet marketing Brand name products Marketing Decision making Branding (Marketing) Business Nonfiction Advertising Product management

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