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Market Segmentation

384 books found

The Long Tail
The Long Tail

by Chris Anderson

2006 22 ed.
Consumer tribes
Consumer tribes

by Bernard Cova

2007 9 ed.
Handbook of Market Segmentation
Handbook of Market Segmentation

by Art Weinstein

2004 9 ed.
Internal Marketing
Internal Marketing

by Richard Varey

2000 8 ed.
Lifestyle market segmentation
Lifestyle market segmentation

by Dennis J. Cahill

2006 8 ed.
Ethnic Marketing
Ethnic Marketing

by Guilherme Pires

2014 8 ed.
Market segmentation success
Market segmentation success

by Sally Dibb, Lyndon Simkin

2008 8 ed.
Internal marketing
Internal marketing

by Dennis J. Cahill

1996 7 ed.
Market segmentation
Market segmentation

by Malcolm McDonald, McDonald, Malcolm.

1998 7 ed.
Market segmentation
Market segmentation

by Art Weinstein

1986 7 ed.
Segmentation Revenue Management And Pricing Analytics
Segmentation Revenue Management And Pricing Analytics

by Tudor Bodea

2013 7 ed.
The discipline of market leaders
The discipline of market leaders

by Michael Treacy

1995 7 ed.
Enterprise one to one
Enterprise one to one

by Don Peppers, Martha Rogers

1996 7 ed.
How consumers pick a hotel
How consumers pick a hotel

by Dennis J. Cahill

1997 6 ed.
The Rise of the Hispanic Market in the United States
The Rise of the Hispanic Market in the United States

by Louis E. V. Nevaer

2004 6 ed.
Beyond industrial dualism
Beyond industrial dualism

by Thierry J. Noyelle

1987 6 ed.
Boomer marketing
Boomer marketing

by Ian Chaston

2009 6 ed.
The growth drivers
The growth drivers

by Andy Bird

2011 6 ed.
Positioning for architecture and design firms
Positioning for architecture and design firms

by Jack Reigle

2011 6 ed.
Niche Envy
Niche Envy

by Joseph Turow

2006 6 ed.